Our Story
In the bustling port towns of early America, no drink was more cherished than rum. You could even say to the American colonies that rum was king. It filled the tavern mugs of Boston merchants and fueled the booming economy of New England distilleries. It was currency, commerce, and culture all poured into a single bottle.
For decades, rum flowed through the arteries of the colonies, but Britain saw the colonies' booming rum industry as a threat to its control. In short -- it was an economic powerhouse, funding businesses, building infrastructure, and shaping the American way of life.
When the Sugar Act of 1764 tightened enforcement, the outcry grew louder.
Sugar Act
1764
Yet, as history turns once more, a new revolution is brewing. We at Revere American Rum, driven by the same spirit of independence that once defined the colonies, are calling for rum to reclaim its rightful place. So let us raise our glasses—to Revere American Rum, to the drink that shaped America, and to its glorious return.
Revere American Rum
TODAY
When war finally broke out, rum played its part. It was the drink of the soldiers, the financier of militias, and the rallying cry of patriots. The same spirit that had built America now helped to free it. Privateers—American ships commissioned to raid British vessels—were funded by rum profits. Soldiers drank it before battle, and patriots used it to bribe officials, secure supplies, and rally support. George Washington himself was famous for providing vast amounts of rum at his political rallies in a practice known then as “treating”.
war Breaks Out
1770S
Molasses Act
1773
In 1733, Parliament passed the Molasses Act, imposing heavy taxes on the key ingredient of rum. The colonists responded not with submission, but with defiance—smuggling became widespread, and some of America’s most famous patriots, including John Hancock and Samuel Adams, built their fortunes on evading British taxes -- filling their ships with contraband molasses from French and Dutch islands.
But victory came at a cost. When the war ended, the British struck back with trade sanctions. They cut off access for American ships to Caribbean sugar islands, severing the supply of molasses.
War
1775
For decades, rum—the drink that had built the colonies and fueled their revolution—faded from the forefront of American life. It became a relic of the past, a memory of taverns that once hummed with whispers of rebellion.
Global Reach
Late 1700s onward
With supply lines broken, distilleries shuttered, and whiskey rose to take its place. American farmers found it cheaper and easier to distill their surplus grain than to rely on a challenging molasses trade.
Victory
1783
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